Marketing Manager

We are looking for an energetic, organised and collaborative Marketing Manager to join our team for a 12-month maternity cover.  

A significant focus of this role will be driving the success of 110+ global events each year. You will be the engine behind multi-channel campaigns that boost event registrations, engagement, and overall brand impact.

The ideal candidate will bring a collaborative approach to help deliver strategic marketing initiatives across Citywire’s diverse portfolio. 

What you’ll be doing:

As our Marketing Manager, you will partner closely with our Audience Development, Sales and Event Managers, by;

• Strategically develop and execute marketing campaigns for our global events to drive brand awareness, engagement and lead generation in line with Citywire’s objectives.

• Use HubSpot to implement dynamic, targeted email campaigns by building responsive templates, segmenting audiences, and crafting engaging, high-quality copy.

• Monitor email engagement metrics and adjust strategies to optimise open rates, click-through rates, and overall campaign effectiveness.

• Collaborate with the Events team to create campaigns that boost registrations and foster engagement, whilst coordinating with the wider Citywire team to ensure consistent and relevant messaging across all touchpoints for virtual events.

• Monitor and analyse campaign data to track performance, identity areas for improvement and measure ROI, while reporting insights to our Head of Digital Marketing to ensure continuous improvement of our marketing strategies.

What you’ll bring:

Experience: A proven track record of running multi-channel digital marketing campaigns.

Technical Skills: Proficiency in Hubspot (or equivalent) for building emails, landing pages, and automated workflows.

Communication: Strong copywriting and content creation skills with a keen eye for detail.

Collaboration: A collaborative mindset with the confidence to work across diverse departments.

Analytical Mindset: A data driven approach to improving performance and “what good looks like”

Adaptability: Highly organised and able to manage multiple campaigns at pace in a fast-moving environment.

Meet Citywire 

We cover - and connect - all sides of the $100 trillion global asset management industry - through our news, events and insights. 

At Citywire, we uphold a culture rooted in honesty, integrity, and fairness, where every voice is valued and heard. Our culture promotes constructive dialogue and collaboration on a global scale. 

Join the team at the Heart of Wealth.

 Our perks:

• Generous holiday entitlement: Start with 25 days per annum, increasing to 28 days after three years' service, and 30 days after five years' service, in addition to bank holidays.

• Flexible working options.

• Annual allowance for well-being activities or gym memberships, with assistance available for monthly or annual costs.

• Eye-test and glasses allowance.

• Competitive private pension scheme.

• Critical illness cover and group life assurance from day one of employment.

• Well-being support: Access to an independent Employee Assistance Programme, available 24/7.

• Cycle to work scheme and annual travel card loans.

• Techscheme: Purchase the latest tech through our employer scheme, spreading the cost over 12 months with National Insurance savings.

• After two years of continuous service, access group income protection, private medical, and dental insurance.

Citywire is an equal opportunities employer.